How Video Deepens a Designer’s Story


 
 

Sharon Rembaum of Rembaum-Hanau walks us through the thought process behind the design of her kitchen.

In a visual-first industry like interior design, photos have long been the standard for storytelling. But as platforms evolve and attention spans shorten, video has quickly become the most powerful tool for designers looking to stand out.


At MODRN PR, we’ve seen firsthand how effective video can be in transforming how a brand is perceived. It’s not just about documenting a finished space, it’s about capturing atmosphere, process, personality, and emotion. Done right, video doesn’t just show your work, it brings people into it.

Whether it’s a documentary-style home tour, a quiet behind-the-scenes moment in the studio, or a crisp promotional reel, video deepens your story and elevates your brand in ways that static images can’t.

Here are a few recent projects where we’ve helped our clients translate their vision into motion:

A glimpse into Kristi Nelson’s sketchbook reveals how her design ideas begin to take shape.

Jessica Gersten shares the material inspiration in one of her latest projects.

Video isn’t just for big brands or big budgets. When strategically crafted, it can support everything from press outreach to social content to new business proposals.

If you’re not already using video to amplify your design practice, now is the time to start.


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